WOOAZ Brands Wooathing Friends
Twelve friends born
from twelve zodiac signs, Wooathing Friends
The faces that reach a child first, and keep WOOAZ remembered the longest.
The face of WOOAZ
that children recognize first
Wooathing Friends is WOOAZ's character IP. Baby friends dressed as the twelve zodiac animals move across product packaging, the app, and even WOOAZ's AI team, approaching children in a familiar way and making WOOAZ easy for parents to remember.
- 12Zodiac boys
- 12Zodiac girls
- 12Zodiac babies
The Characters of WOOATHING FRIENDS
Jitting
Rat · 子 · First of the twelve, the Rat friend
Boy · girl · baby, three looks of one friend
Laughing, dozing, running
The same face carries dozens of expressions and gestures. On a single package or one app screen, they show up in a different pose every time.
Where the friends live
The characters don't stop at illustrations. They meet children every day inside WOOAZ products and services.

The face on the supplement box
Yongtting represents Oreum Kids CalMagD K2. It's the box children reach for first.

Greeting children inside the app
Waiting on the home screen and appearing alongside every growth record.

They work inside the company, too
The twelve friends are also the names and faces of WOOAZ's AI agent team.

On children's skincare, too
Modooan is skincare for babies through children. A friend is there on the lotion a child uses every day.

At the child's table, too
A protein food line for children, from lamb to boiled pork. The friends have taken their place at the table too.
The next star is your brand
We are looking for products and services to pair with Wooathing Friends. Bring us your licensing and collaboration ideas.
Looking for partners to build with Wooathing Friends
Character licensing, content collaboration, and merchandising partnerships are welcome.






